SOCIAL MEDIA MARKETING FULL COURSE

TABLE OF CONTENTS

04-What is social media marketing and why is it important?

11-Create a winning social media strategy

26-Choosing the right social media platforms

49-Social media advertising

56-Developing a social media calendar

64-How to structure your social media team

67-Integrating social media into your omnichannel marketing

strategy

73-Your social media technology stack

76-Measure the ROI of your social media campaigns

82-Conclusion